The Synthetic Society by Arima is both national in scope and granular in
detail.
Arima's Synthetic Society is generated via a proprietary advanced algorithm that stitches together trusted datasets to accurately reflect population behaviors and attitudes.
Trusted data sources
Individuals aged 18+
Profile points
Augment your data with the Synthetic Society by Arima to fill in missing values, improve modeling or build better segments and targeting.
Localized intelligence
Fill out your data set
Without PII concerns
Use the Synthetic Society for insights that matter to your business, from media habits and product purchases to retail patterns, financial behaviors, and beyond.
Generated from real world data
Suite of market intelligence tools
Persona
Builder
Location
Intelligence
Cross Media
Planner
Marketing Mix
Modeling
Schedule a 30 minute consultation to discover how our solutions can meet your needs.
Talk to our expertsAdvertising | Location Intelligence & MMM