Our cross media planner lets you tailor your plan to get all the answers you need for success.
Leverage the media usage patterns of your audience pinpointed from Persona Builder to determine the right types of media for your message, including both online and offline channels.
Create self-adjusted media plans based on different campaign goals from building reach, awareness, engagement, or self-defined goals from MMM results. Alter advertising budget scheduling and customize CPP/CPM values to make it fully yours.
Harmonize all your marketing data with external factors including inflation rate, pandemic, seasonality, competition and more. We do the math for you to identify the optimal media mix and budget allocation, and predict the most accurate reach frequency curves.
Whatever your goals are, let us help you achieve them
Arima is a data-led marketing platform that can be customized to the exact needs of your organization.
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